What counts as a valid custom event?
Anything your website can already fire: a Google Analytics 4 event, a Tag Manager trigger or a Meta Pixel event.
Media goal
Your analytics already knows. Reuse it.
If Google Analytics, Tag Manager or the Meta Pixel already fires an event for it, Spliteezy can score a test with it. The tracking you spent weeks setting up finally does double duty, with zero extra setup.
At a glance
GA4, GTM or Meta Pixel
Reuse any event you already fire, no new tracking to build.
Pro plan and up
Custom event is available on the Pro plan.
Name it once
Reuse the same event across as many tests as you like.
How it works
Reuse the tracking you already trust
- Point Spliteezy at any Google Analytics 4 event, Tag Manager trigger or Meta Pixel event.
- If your website already fires it, no new tracking has to be built.
- Name the event once and reuse it across as many tests as you like.
Where teams use this
Ecommerce add-to-cart
Score a test using the add-to-cart event your store already fires.
App or plugin installs
Track installs or activations as the win for a landing page test.
Multi-step funnels
Reuse a funnel-step event from Tag Manager as your test’s goal.
Questions about this goal
Do I need to change my existing tracking setup?
No. Point Spliteezy at the event you already fire and it scores the test with it, no new tracking to build.
Which plans include this goal?
Custom event is available on the Pro plan and above.
Free on one website, forever
Put your existing tracking to work
Score a test with an event you already fire and skip the double setup.